Thursday, January 28, 2010

Einstein Bros. gives away bagels on Facebook

Ok even though I know we are no longer talking about social media, this is an interesting article relating to Quick Service Restaurants.

http://www.nrn.com/breakingNews.aspx?id=378774&menu_id=1368

This is definitely one way to get your name out there. Hopefully their aggressive advertising strategy works out for them.

Tuesday, January 26, 2010

Delaware moves to require menu labeling

Here's an interesting article I found on Nations Restaurant News:

http://www.nrn.com/breakingNews.aspx?id=378588

Since we are doing health and nutrition this week, I thought this would be fitting. It talks about the push for restaurants in Delaware to be required to post nutrition information on menus. Although this is great and all who is going to enforce this? I am sure that the cost involved with hiring inspectors to make sure all restaurants are in compliance would be extremely high.The article raises an interesting point in saying that a franchise owner may incur all costs associated with this. I think if this is the case the company should help out in some way to send a positive message to franchise owner rather than leaving them high and dry. Could this also impact sales of particular food items as well? Say if a customer sees an item with a lot more calories then he or she would want would they opt for a healthier choice instead? Of course this wouldn't be the case for everyone, because some people could care less about what they are eating. But as obesity rises and the push for a healthier society this may or may not help with our growing problem.